Attribution & Finance

Run-rate

Your current spend projected forward over a full period, usually annualized, to answer "if today's pace held, what would this cost us for the year?"

Example

You spent $9,500 on AI last month. Your run-rate is roughly $114,000 a year. If last month was up 20% from the month before, the naive run-rate understates where you're heading — which is exactly why run-rate paired with growth rate matters.